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  • S&P 500: 1,070.52
  • Change: 1.30%
$52.49 0.48 (0.92%)
2/9/2010 4:00 PM

Kellogg Company (K)

CAPS Rating:
***

The Company and its subsidiaries are engaged in the manufacture and marketing of ready-to-eat cereal and convenience foods.

Rating a stock in CAPS consists of three components:

Your call - Will this stock outperform or underperform the S&P 500? Successful picks are measured in terms of whether or not you were correct and by how many percentage points.

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Kellogg Company At A Glance

Current Price: $52.49
Last Trade Time: 2/9/2010 4:00 PM
Open: $0.00
Previous Close: $52.01
Daily Range: $52.14 - $52.88
52-Week Range: $35.64 - $55.45
Volume: 2,192,553
Market Cap: $19.92B
P/E Ratio: 16.41
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K VS S&P 500 (SPY)

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Top Bull Pitch

Recs

1

Kellogg Company (K)

Avatar traderpat9 (95.55) Submitted: 12/29/08 5:43 PM

OUT PERFORMING S&P AVG BY 2/1. MUST BUY & HOLD NOW!!!!

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Top Bear Pitch

Recs

2

Kellogg Company (K)

Avatar harvestboards (< 20) Submitted: 3/25/08 7:46 PM

Due to the increasing market volatility in th commodities market in regards to grains, Kellogg will find it difficult to maintain profitability in the short term.

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Recs

0

 (K)

Avatar whimtrail (< 20) Submitted: 2/08/10 5:04 PM : Underperform Start Price: $52.29 K Score: -0.30

Lack of vision in their product and business develpment on a global basis makes the company stagnant.


The acquisition of Keebler, dated in 2001 has provided some marginal growth and volume increase in Mexico and Latin America. No strong margin sements. Poor performence in Europe, Australasia and North America.


Alternative is Nestle. A research innovative expansion, quality control fully owned and managing suppliers with clear standards and targets around the world.


Financial performence of Nestle has been driven by innovative nutitional driven acquistions and product development centers around the key segments in the world.


Management, as well as boardmember selections during the last 5 years reflect the Nestle aggressiveness while Kellogg's has been "old fashion" as usual. A mid western cereal packaged food business. The leadership changes in 2001 have depleated the opportunities set forth in the late 1990's.


The only major growth generated in Kellogg's comes from the Cashi Brand. Currently following a similar business implementation as the Kellogg branded products.

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Recs

0

 (K)

Avatar DavidSobel (38.25) Submitted: 1/25/10 11:30 AM : Outperform Start Price: $53.63 K Score: -0.51

I love the flakes

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Recs

0

 (K)

Avatar PJR02 (67.80) Submitted: 1/13/10 9:53 AM : Outperform Start Price: $53.85 K Score: 3.33

history of increasing dividend as well as beating earnings expectations

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Recs

0

 (K)

Avatar gartersnk (< 20) Submitted: 12/03/09 12:01 AM : Outperform Start Price: $52.99 K Score: 2.94

global

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Recs

0

 (K)

Avatar MoneyDocSchloss (66.81) Submitted: 10/01/09 2:17 AM : Outperform Start Price: $48.75 K Score: 5.89

hard to get burned on this one.

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Wall Street

Results 1 - 17 of 17  

picks per page. CHANGE

Top
Pick
Member NameMember RatingStart
Date
CallTime FrameStart
Price
Stock
Gain
S&P
Gain
ScorePitch
TrackJimCramer < 20 11/05/09 Outperform 3W $51.86+1.22%+0.35%+0.88
TrackCitigroup 85.92 10/31/09 Outperform NS $51.33+2.26%+0.87%+1.40
TrackBMOCapital 91.22 06/17/09 Outperform NS $43.38+21.00%+18.28%+2.72
TrackRBCCapMkts 86.33 05/28/09 Outperform NS $42.48+23.55%+19.77%+3.79
TrackCreditSuiss 93.62 03/25/09 Outperform NS $36.60+43.41%+33.22%+10.18
TrackDeutscheSec 89.68 02/06/09 Outperform NS $42.09+24.71%+26.00%-1.29
TrackBarclaysCap 94.50 02/06/09 Outperform NS $41.88+25.35%+26.16%-0.81
TrackGaryBSmith 74.46 02/06/09 Outperform 3W $42.21+24.37%+25.45%-1.08
TrackUBS 87.99 01/16/09 Outperform NS $42.44+23.69%+27.09%-3.40
TrackDADavidson 68.73 10/23/08 Outperform NS $48.23+8.83%+20.02%-11.20
TrackSoleil 93.91 09/03/08 Outperform NS $52.87-0.73%-13.58%+12.85
TrackJPMorgan 84.76 06/10/08 Outperform NS $48.64+7.92%-18.05%+25.96
TrackStifel 96.44 02/13/08 Outperform NS $48.15+9.02%-17.84%+26.86
TrackJimJubak 78.84 03/13/07 Outperform 1Y $47.20+11.21%-17.92%+29.12
TrackLehmanBros 85.06 02/26/07 Outperform NS $46.36+13.21%-21.77%+34.98
TrackAGEdwards 93.04 09/12/06 Outperform NS $46.37+13.19%-12.45%+25.64

Results 1 - 17 of 17  

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